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Partner Spotlight: Broad Street Cider & Ale to Open in July

By Green Coast on 31 May 2017

Diana Powell and Jon Moore, owners of the opening-soon Broad Street Cider & Ale
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Diana Powell and Jon Moore, owners of the opening-soon Broad Street Cider & Ale

You probably wouldn’t equate studying for a PhD with drinking, but it did for Jon Moore and Diana Powell. During the research phase of Moore’s Tulane doctoral program, the couple traveled extensively throughout Europe, Australia, and New Zealand, and what they discovered was a deep appreciation and love for craft ciders and beer.

Moore completed his doctorate in 2016, but he and Powell see that their true calling is starting New Orleans first cidery: Broad Street Cider & Ale at 2723 South Broad Street.

“We want to create a relaxing, comfortable space that’s approachable,” says Powell. “The kind of bar that we would like to go to—not too divey, not too fancy,—right in the middle.”

Not surprisingly, there is a little education involved, but patrons will enjoy this kind of learning: sampling the variety of ciders that Powell and Moore will make. They point out that most Americans think of ciders as sweet, but handcrafted ciders are mostly dry or semi-sweet.

The secret behind good ciders is the yeasts used in the fermentation process and Moore says that apple juice is the perfect vehicle for delivering those flavors.

“Apple juice is the chicken of the juice world,” says Moore. “It takes on the flavor of whatever you put into it.”

Moore and Powell will be using mostly beer yeasts for ciders like the “Cavendish,” which employs hefeweizen yeast, but, like all ciders, is gluten free. Another cider, which uses Saison yeast is the “Belle,” which is a nod to Belle Padevensky, whose father first opened the historic building in the 1920s as a dry goods store. All of the ciders will be preservative free and the couple will regularly be offering eight handcrafted ciders, eight guest taps of craft beer, and a small wine program.

The couple says that it took about 13 months to find the location. They say it’s been worth the wait to be part of a cool neighborhood like Broadmoor that should embrace the kitschy eclectic bar, which they expect will open sometime in July.

“We will spin vinyl records and we will have food trucks in the parking lot some nights,” says Moore. “We will be historically themed, so we will be celebrating Guy Fawkes Day and the Queen’s Birthday, which really isn’t her actual birthday.”

That PhD is already coming in handy.

Broad Street Cider & Ale, 2723 South Broad Street.

Categories: Development

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